It’s Sunday afternoon, in the middle of football season. My wife, a loyal Bears fan from Chicago and the family’s real football fan, is watching today’s games on the big screen.
We cheerfully and somewhat competitively discuss what offensive play is most effective. To have some ammunition and preserve my pride as a football fan, I did the nerdy thing and looked at Wikipedia for their article on American football plays.
There are a lot of different passing, running, and combo offensive plays. My wife said that any passing play was the most effective and was also fun to watch. I agreed with her, but while eyeing the remaining BBQ chicken wings she so excellently had prepared, I wondered to myself if that was entirely true.
Another online search led me to an article by The Michigan Football Analytics Society, The NFL’s Run Gap Secret. These heavyweight number crunchers conclude in the article that end runs have the highest range of outcomes, judged by Expected Points Added (EPA): The one play change in expected points from each yard line based on down and distance that measures the “impact” of a single play.
They relate that in every statistical category, whether it’s EPA/run, success rate, or yards per carry, rushing outside of the tackles (aka the “end” gap) has proven to be the best, despite being used the least.
Their very detailed statistical analysis was excellent and is worth a read. They conclude that “Since it is already generally known in the analytics community that pass plays are more explosive than run plays (hence why pass plays have a positive EPA/play and run plays have a negative EPA/play), I would advocate that if teams were going to run anyway, they might as well try to hit the explosive play and use a run outside of the tackles. Even though the range of outcomes with end runs is wider, teams should try for high EPA runs, and the end run gives most teams the best chance to succeed in that goal.”
While munching on the remaining chicken wings with a brew in hand, I mused about explosive passing plays using a run outside of the tackles.
I thought about that play combination and how CRE Collaborative helps Commercial Real Estate Professionals win at their game. Our CRECo.ai portal enables Commercial Real Estate Professionals to work faster and more efficiently with technology-enablement. They gain the ability to outflank the blocking moves of their industry and their competition.
Allow me to explain:
CRE Collaborative provides the tools to speed up your players and your game.
- One screen for great property opportunities
Every coach wants to see the other playbook. With CRECo.ai, you can see all the plays in one place. The better your playbook, the more business you can do.
- Flags on the play
By setting up alerts and bookmarks, you will be hyper-aware of the assets and players on your field to ensure you don’t miss a play.
- Make the right choices
By aggregating all your data in one portal, you get to see the big picture.
- Engagement of your team
Your network of contacts is engaged and ready to do deals.
CRE Collaborative enables three interconnected plays: Search, Network, and Promote.
Search: Find deals, people, and companies on the CRECO.ai platform.
Network: Connect with the players you need to move your deals along.
Promote: Move your deals way down the field, outflanking the competition by explosively listing the property outside of the usual line, getting it in the air, and to a receiver who is eager to close a transaction with you.
Success–Access–Repeat.
That’s how to have winning stats and reap the rewards.
We can help you control the game and score more effectively. The first step: sign up for a month’s trial of our Premium Offering, build your bio, and post three of your priority properties – or we can do it for you, for free. Our commercial real estate technology and marketing trainers/coaches will then work with you every step of the way to a touchdown after touchdown–deal closing after deal closing.
For more information and a platform tour, call me personally, Howard Oliver, VP of Marketing, CRE Collaborative, at 416-568-5254 or howard@CRECo.ai.
Howard Oliver
VP of Marketing
CRE Collaborative
416-458-5254 | Howard@CRECo.ai